She Plants Love
We were able to chat with Far Momin, founder of She Plants Love a skin care brand on a quest to simplify skincare with the help of plants. Read more about how she started the brand and her goals below!
What is the meaning behind your brand name?
The name she plants love derives from the notion that we have the ability to love ourselves and through that love others.
How/why did you start your brand?
Far Momin, an NYC native, struggled with years of hyper sensitive skin issues. Cosmetics and skincare products with their extensive list of unknown ingredients did not help her situation. She was a regular visitor at the dermatologist and went through countless so called "miracle" products until she became concerned over her skin health in 2014 and took a deeper look into the industry. Seeking natural alternatives, Far learned the craft of plant-based skincare. Since then, Far has made several lifestyle changes to meet her growing wellness journey, from launching her skincare business she plants love to uprooting from NYC and moving to New England. Far believes less is more, hence she launched her line with one product to date.
What was your biggest obstacle with launching a brand?
Product development, the green beauty space is extremely crowded as we know. So I did not want to release just another organic product unless it was truly effective. I spent two years refining the butter to ensure it performs and shines in its category. My intention with creating products is very slow and thoughtful, my goal is to make sure that it serves our skin and you can see and feel a difference in your skin health by using our skincare line.
What motivates you to grow your brand?
I am a label reader, we deserve to know what's in our products and what we are getting whenever we make a purchase. My motivation comes from my own skin sensitives, wanting transparent, result driven cleaner options that won't have adverse side effects. That is what propelled me to create my business. Also, knowing the power of plants I cannot help but want to share that with everyone through she plants love.
Any tips and tricks on using your products?
The butter is all in one magic! There are so many ways to use this one product, it melts to oil as soon as it comes in contact with your skin so its super versatile. It can be used as a full body moisturizer, makeup remover, after sun care, as a spot treatment on dry skin, scalp conditioner, style hair taming flyaway's, as an aftershave and more! Store at room temperature.
Does your brand give back? How?
She plants love is a One Tree Planted partner. For every product sold directly on our website, we plant a tree!
Anything else you’d like to add?
The butter was formulated to be highly effective and restorative without any compromises. Each ingredient is certified organic, selected intentionally for its efficacy and hand blended. High in antioxidants, plant nutrients and anti-inflammatory, the butter is all in one nourishment for the body and hair.