We were able to chat with Jane Riley and Vanessa Wade, co-owners of Wiley Body a skincare line for babies and adults alike, all products are formulated for tiny humans, but with every body in mind. Read more about how she started the brand and her goals below!
How/why did you start your brand?
We started our brand because we wanted to simplify the amount of bath/skincare products we brought into our family's homes. And we wanted to create a baby product that parents were excited to try for themselves.
What was your biggest obstacle with launching a brand?
Finding the funding is always an obstacle! ;)
What motivates you to grow your brand?
We honestly LOVE our products so much and use them all the time. This is what keeps us excited. We can't wait to introduce our next product that we have been working on.
Any tips and tricks on using your products?
Our product is a very safe and easy to use bubble bath for babies. So we just so "GO FOR IT!"